Our Team

Kerri Williams

NCLD Staff Missing Headshot

Director of Marketing

Kerri Williams is the Director of Marketing for Understood.  Kerri provides sound, innovative, strategic leadership and marketing initiatives to build the Understood.org brand and promote the tools and resources that have been specially designed to enable parents to better manage their children’s learning and attention issues.

Prior to NCLD Kerri was with WPP group where she worked on various accounts as part of her rotation. She developed account strategies and oversaw the execution of brand development, media planning, and digital product programs at Landor, GroupM/MEC, and AKQA (respectively). Her client/industry experience crossed FMCG, Sports & Entertainment, and Health & Beauty in the US and EU. Previous to WPP she worked with Beauty Booked, Time Inc and L’Oreal/Maybelline. 

She holds an MBA from Harvard Business School and a BS from Boston College and the Carroll School of Management.

From the blog

NCLD President & CEO responds to the U.S. Department of Education IDEA Website Change

Last week, the U.S. Department of Education website about IDEA changed to another website that provides fewer resources for parents about the law.  Today, Mimi Corcoran, NCLD’s President & CEO called on the Department to reinstate the idea.ed.gov website in the following statement: “Parents rely on easy access to information about the Individuals with Disabilities … Continue reading NCLD President & CEO responds to the U.S. Department of Education IDEA Website Change

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